Sam tells you what you need to do

train-way-243902_640The beauty of what Sam is saying is: it is a simple message. There is a little theory, but it is a short read. Read it.

Advertisements – Validate

redpill_bluepillIn two (2) minutes, Steve makes it sounds sooooo easy. Guaranteed most of you will not get it. But you’ll get this,

“Sell, validate, sell, validate, sell, validate, repeat.”


Validation: Be Sure Your Startup Vision Isn’t a Hallucination. 2 Minutes to See Why

DoorDash – a pitch done right – 17 million right [Video]

DoorDash – YCombinator Demo Day Summer 2013

Tony Xu at the start of the pitch at Y Combinator Demo Days 2013

Tony Xu at the start of the pitch at Y Combinator Demo Days 2013

Tony Xu does a great job pitching, some more passion could help, but very good none-the-less. 150 seconds, clean, tight and working.

Doordash delivery on demand.


In case you missed this:

DoorDash Raises $17.3 Million From Sequoia To Expand Its On-Demand Delivery Service

DoorDash is one of many on-demand food-delivery startups to crop up over the past few years, but the company has big ambitions to move beyond food. Thanks to new investor Sequoia Capital, it has a sizable war chest to go after the competition.



Seems easy idea to clone, huh. May you should read snow crash first.Snowcrash_cover

Green, green-washing, and communication?

NPR_RecyclingPlant1Green is mainstream or so I’m reminded by UL (Underwriters Laboratories). At one time they were producing regular reports about green-washing, but it appears the money is elsewhere. None the less, the industry is moving forward with real initiatives demanded by customers and their advocates. The story below points out that there has been a production rise of “16 percent in the last five years” for cups made from paper. That’s a rise of 3% per year, almost the same as organic food.

People vote with their wallets.


 Your coffee cup probably isn’t recyclable… yet

In the computer industry, we have a term  similar familiar to green-washing it is known as buzz-word compliant. (Not the same – of course.)

Image source Oregon Sports News

Image source Oregon Sports News

Back to the subject, in 1992 – during his run for president – Ross Perot reminded us that one of the growth areas in business was Garbage. Even so, if you go into most Internet businesses in Silicon Valley you’ll see the obligatory three garbage cans – blue, green and grey. But here’s the test of company communications. Ask someone in the office, which garbage goes in which can. Chances are *someone* in the office can give you a good answer, but look in the cans and more often that not you’ll see a different answer than what you’ve just heard.

In case you are caught short, here is a bit about The Seven Sins of Green Washing.

But if you don’t want follow the link, here are the sins:

  1. Sin of Hidden Trade-off – such as bleaching paper white
  2. Sin of No Proof – claiming as such with no third party verification
  3. Sin of Vagueness – such as, All-natural (my favorite, see below)
  4. Sin of Worshing False Labels – like using the word “green”, when it’s not
  5. Sin of Irrelevance – example: CFC-free, but it’s been banned for years
  6. Sin of Lesser of Two Evils – Organic cigarettes?
  7. Sin of Fibbing – Just a lie

As you can read below, the term “NATURAL” has regulatory issues. As such, it has little meaning we you see a product using that word — with sole exception of meat, fish, poultry and eggs. Regardless of what you see, if regulation is involved, money will move the regulation.


From the USDA (United States Department of Agriculture)usda_gov_logo

Natural. As required by USDA, meat, poultry, and egg products labeled as “natural” must be minimally processed and contain no artificial ingredients. However, the natural label does not include any standards regarding farm practices and only applies to processing of meat and egg products. There are no standards or regulations for the labeling of natural food products if they do not contain meat or eggs.

From the FDA (Food and Drug Administration) fda_gov_logo

What is the meaning of ‘natural’ on the label of food?

From a food science perspective, it is difficult to define a food product that is ‘natural’ because the food has probably been processed and is no longer the product of the earth. That said, FDA has not developed a definition for use of the term natural or its derivatives. However, the agency has not objected to the use of the term if the food does not contain added color, artificial flavors, or synthetic substances.


CNBC CEO Interviews

Corrections made June 17, 2014 12:50am

CNBC has a cache of on-air interviews you can find on YouTube. Among the playlists you’ll find CEO Interviews. As of this date, there are over one hundred videos on this list. They vary in length from five (5) to (10) minutes.CNBC_MM_ExecutiveDecision

What is great about these videos is you can hear & see the leadership involved in the execution of these corporations. Often they are great insights into the directions of the individual company. And often the CEO will unknowingly let on to the truth – body language can be train, but seldom lies. Of course, because they are on Jim Crammer’s show the light will shine brightly – so salt your entries.

Below you’ll find the first batch of videos I have reviewed. The titles links to the show. The company name and (stock symbol) is included, when available, the CEO name, and the time when the interview starts. It also includes the bold Watched, which says I’ve watched it from beginning to end. I’ve also included a few interesting notes in the bullet points – some being more personal than informative.

POSTED June 16, 2014

Published on Dec 20, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed) – Watched?

  1. Mad Money: Navigator Gas CEO on American energy – Navigator Gas (NVGS) – CEO David Butters – (~1:10-end) –

Published on Dec 13, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Briggs & Stratton CEO on Extreme Weather – Briggs & Stratton (BGG) – CEO Todd Teske – (~1:20-5:47) – Watched
    • Analyze business model

Published on Dec 12, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Marathon Oil CEO on the future of American energy – Marathon Oil (MRO) – CEO Lee Tilman – (~1:25-6:15) –
  2. Home Depot CEO on the strength of housing – Home Depot (HD) – CEO Frank Blake – (~1:15-7:52) – Watched
    • Analyze business philosopy
    • Demo’d Kevo Lock, Nest Smoke Detector

Published on Dec 11, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Mad Money: NJOY CEO on the rise of e-cigarettes – NJoy (private) – CEO Craig Weise – (~2:05-7:00) – Watched
    • Billion $$ market, $3B worldwide.
    • 100% growth per year for e-cigarettes
    • Company mission – “obsolete cigarettes”.

Published on Dec 10, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Alliance Data CEO on the rise of credit cards – Alliance Data System (ADS) – CEO Ed Heffernan – (~1:00-) – Watched
    • “We’re comfortable that we can organically grow our top line 3x GDP” (~4:50)

Published on Dec 5, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Avión Tequila founder on holiday liquor sales – Avión Tequila (private) – CEO Ken Austin – (~1:10-6:40) – Watched
    Suck up to the press by naming a drink after them 2oz Avion Silver Tequila 1oz fresh lime juice 1/2oz Agave nectar 1/2oz Orange Liqueur Dash of secret loco ingredient

    Suck up to the press by naming a drink after them2oz Avion Silver Tequila
    1oz fresh lime juice
    1/2oz Agave nectar
    1/2oz Orange Liqueur
    Dash of secret loco ingredient 

    • Sales up 103% over previous year
    • El Cramer Loco
    • Entrepreneur
    • “There was no clear #2”
    • My comment, “A real marketing genius. Watch the end.”

Published on Dec 4, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Mad Money: Chart Industries CEO on Natural Gas revolution – Chart Industries (GTLS) – CEO Sam Thomas – (~1:10-5:45) –
    • Expecting a shift to Natural Gas for large vehicles in China – There is a pause now.

Published on Dec 3, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Mad Money: Zoetis CEO on pets and animal health – Zoetis (ZTS) – CEO Juan Ramón Alaix – (~1:15-5:22) – Watched
    • Not a great communicator, shallow message.

Published on Nov 26, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Mad Money: Hain CEO on organic foods – Hain Celestial (HAIN) – CEO Irwin Simon – (~1:25-end) – Watched
    • Aired Nov 25, 2013
    • 1.5 Million Organic Turkeys sold this year.
    • “Soup in cans are going away.”
    • “Organic growth company, paying down debt.”

Published on Nov 25, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Mad Money: Jarden CEO on holiday shopping season – Jardin (JAH) – CEO Jim Lillie – (~1:20-5:45) – Watched
    • Aired Nov 19, 2013
    • WallJar
    • Pet water purifier
    • 140+k SKUs
  2. Invest in America: Salesforce CEO on tech-tonic shift – Salesforce (CRM) – CEO Marc Benioff – (~0:30-end) – Watched
    • Aired Nov 18, 2013
  3. Mad Money: Exelis – Exelis (XLS) – CEO Dave Melcher – (~1:40-end) – Watched
    • Aired Nov 11, 2013
  4. Mad Money: B&G Foods CEO – B&G Foods (BGS) – CEO David Wenner – (~1:25-) – Watched
    • Aired Oct 30, 2013
    • Notes, “Center of Store not doing well.”
    • Significant growth in snacks.
    • Historical, has intergrated more than 26 brands since 1996
  5. Mad Money: Sensus CEO – Sensus (private) – CEO Lou D’Ambrosio – (~1:10) – Watched
  6. Mad Money: Cimarex CEO – Cimarex Energy (XEC) – CEO Tom Jorden – (~1:40-end) – Watched
    • Aired Oct 7, 2013
    • CEO does not have facts to communicate with (tell stories about).
  7. Mad Money: Avnet CEO – Avnet (AVT) – CEO Rick Hamada – (~1:00-5:29) – Watched
    • Aired Oct 24, 2013

Published on Nov 22, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Mad Money: Kenandy CEO – Kenandy (private) – CEO Sandra Kurtzig – (~0:54-end) – Watched
    • Aired Nov 22, 2013
    • Interviewed at Dreamforce 2013
    • Founder of Ask Computer System
    • “I’m hoping in the near future you have to go to a History Museum to see Oracle and SAP software”

Published on Nov 21, 2013

Show title – Company (stock symbol) – CEO – (time CEO interviewed)

  1. Good view of Warby – Warby Parker (private) – Co-Founder & Co-CEO Neil Blumenthal – (~1:20-4:45) – Watched
  2. Veeva supports life sciences – Veeva Systems (VEEV) – Co-Founder & Co-CEO Peter Gassner – (~1:10-8:15) –
  3. Mad Money: AMN Healthcare CEO – AMN Healthcare Services (AHS) – CEO Susan Salka – (~1:15) –


Prevent Cable Company Fuckery

For more than a week I had stalled on an article for this Monday. On Tuesday June 3, this beautiful item showed up.olivernetneutrality_360


John Oliver’s cheeky net neutrality plea crashes FCC website
The US Federal Communications Commission website reported technical difficulties because of heavy traffic this week hours after comedian John Oliver called on viewers to share their thoughts with the agency about what he called “cable company fuckery.
Last Week Tonight with John Oliver (HBO): Net Neutrality
Published June 1, 2014
Cable companies are trying to create an unequal playing field for internet speeds, but they’re doing it so boringly that most news outlets aren’t covering it.
John Oliver explains the controversy and lets viewers know how they can voice their displeasure to the FCC.
After John Oliver’s Net Neutrality Rant: 22,000 Comments and Site Overload
John Oliver called for his viewers to rise up against the Federal Communications Commission’s proposed net neutrality rules at the end of an epic, 13-minute rant on Sunday — and commenters responded en masse.

John Oliver guest hosting The Daily Show.

John Maxwell: How to Connect with People

How to Connect with People (10:58) part 1 (10:57) part 2 (10:00) part 3

by John Maxwell (Wikipedia)
  • “People who cross the finish line first are running alone.” (~5:25)
  1. Connecting is all about others, not you. (~3:15)
  2. It requires energy. (~4:00 on second video)
  3. Find common ground, and move to higher ground. (~0:20 on third video)


John_Maxwell_EveryoneCommunicatesHis book Everyone communicates,few connect

ISBN 9780785214250



Everyone Communicates, Few Connect by John C. Maxwell
A humours spoof interview